The father of andvertising, Ron Anderson, made that declarative statement while flipping thru a pile of comp ads created by my partner, Ron Wachino, and me.
He was referring to the One Club’s One Show and pointing to this concept when he said it. Of course, his prediction came true. Why else would I be writing this post? 😁
BTW, this ad is still creating buzz. Read what people are saying on LinkedIn today.