Category Bozell/Minneapolis
Star Tribune coverage of Ron Anderson’s death
Rolland “Ron” Anderson was known as the “godfather of Minneapolis advertising.” His passing has had a lasting impact on the advertising community.
Perhaps You’ve Already Heard the Sad News
Please say a prayer for the godfather of Minneapolis advertising, Ron Anderson. In my career I’ve had many mentors. But Ron was the one who had the greatest impact on me. Professionally. Personally. Spiritually. MEMORIAL SERVICE This Saturday @ 11 AM Ridgewood Church 4420 County Road 101 Minnetonka, MN NO flowers, please. But a donation […]
Minnesota Tourism Advertising
Today on Good Morning America, I saw a segment about yet another video that’s gone viral. This one encourages Super Bowl visitors to bring their “coats, hats and gloves” to Sunday’s game and was created by students at the Franklin Middle School in Minneapolis. Suddenly I had a flashback to the 80’s when I saw […]
Tony’s Pizza Billboard
Don’t know who deserves credit for this elegant visual solution. Do know I love it!
Giving people the freedom to fail
Ron Anderson, the godfather of Minneapolis advertising, got the best out of his people by giving them freedom to fail
Ron Anderson’s Creative Philosophy
Ron loooved this ad. Probably because it expresses his POV so clearly. For those who can’t read the tiny type at the bottom of the ad, here’s what it says: YOU CAN’T SAVE A BAD IDEA WITH GOOD EXECUTION. Creative Credits: Art Director: Dick Lemmon Writer: Dick Lemmon Client: Dick Lemmon Artist: Charles Hughes