Category Minneapolis Advertising
Remembering the godfather of Minneapolis advertising – part 2
On the fourth anniversary of Ron Anderson’s death, a tribute video created by some co-workers.
Remembering the godfather of Minneapolis advertising
On the fourth anniversary of Ron Anderson’s death, here’s how his family, friends, and advertising co-workers remember him.
Following (way behind) in Ron’s footsteps on Surdyk’s
Craig McNamara writes about what it was like to stand on the shoulders of a giant . . . Ron Anderson
Tony’s Pizza Billboard
Don’t know who deserves credit for this elegant visual solution. Do know I love it!
Giving people the freedom to fail
Ron Anderson, the godfather of Minneapolis advertising, got the best out of his people by giving them freedom to fail
Elmer’s Minnows and Ron Anderson
I recently stopped at a gas station/convenience store to use their restroom. On the way out, this point-of-sale display caught my eye. Something about it seemed familiar. So I cracked open an old ad award show annual and found the ad I was looking for. Plus a few more. CREATIVE CREDITS Ron Anderson, Creative Director, Art Director, […]
The Minneapolis School of Advertising
You could really credit the growth of the Minneapolis ad community to two men. Ron Anderson and Tom McElligott. In 1976, Minneapolis wasn’t that hot and most of the award-winning stuff was written by these two. For a long time everyone was jealous…mixed jealousy and awe. They became the rabbits the hounds chased. And by doing […]
Ron Anderson’s “Best Advertising Campaign in the World”
SUSAN MORRIS, AN ASPIRING COPYWRITER ON MICHIGAN AVENUE, SEZ: I have a 10-page xeroxed copy of Ron Anderson’s ad club speech titled “RISK.” He made it about 25 years ago. I wasn’t there. But I’m assuming Mr. Anderson saved his best stuff for last. So I’m sharing the last two pages here. FINALLY, I’d like […]
Freespeech Committee Ads Worth a Second Look
One of Ron’s favorite public education campaigns. Mine, too. In fact, I think this campaign created a quarter of a century ago should be dusted off and upcycled for social media. Especially when you consider recent attempts to influence what should be reported. And which books school libraries are allowed to put on their shelves. […]
Vintage Bozell Minneapolis advertising
This year marks the 80th anniversary of Surdyk’s Liquor in Minneapolis. To mark the occasion, I’ve digitized some timeless award-winners. CREATIVE CREDITS (top to bottom) Billboard: PAM CONBOY, art director; JIM NEWCOMBE, writer. Fractional Newspaper: PAM CONBOY, art director; JIM NEWCOMBE, writer. Shopping Carts: KURT TAUSCHE, art director; JIM NEWCOMBE, writer. Full Page Newspaper: RON ANDERSON, art director; […]
Standing On the Shoulders of a Gentle Giant 