Don’t know who deserves credit for this elegant visual solution. Do know I love it!
Ron Anderson, the godfather of Minneapolis advertising, got the best out of his people by giving them freedom to fail
Ron loooved this ad. Probably because it expresses his POV so clearly. For those who can’t read the tiny type at the bottom of the ad, here’s what it says: YOU CAN’T SAVE A BAD IDEA WITH GOOD EXECUTION. Creative Credits: Art Director: Dick Lemmon Writer: Dick Lemmon Client: Dick Lemmon Artist: Charles Hughes
CA-76 AWARD-WINNING POSTER (19″ x 27″) Full Disclosure: We added the words “spoiler alert” to this 40-year-old headline. Art Director: Ron Anderson Copywriter: Tom McElligott Photographer: Rick Dublin Client: Bible Belt Incorporated (Minneapolis)
I recently stopped at a gas station/convenience store to use their restroom. On the way out, this point-of-sale display caught my eye. Something about it seemed familiar. So I cracked open an old ad award show annual and found the ad I was looking for. Plus a few more. CREATIVE CREDITS Ron Anderson, Creative Director, Art Director, […]
Found this Cannes Lion Award Winning public service announcement (PSA) on an old Bozell reel. I’m sharing it for two reasons: (1) It’s more than a quarter century old yet it could run today. (And would probably be the best PSA on the air.) (2) This testimonial isn’t real. It’s a riveting performance by a young actor […]
Susan Morris sez: These are Ron Anderson’s words. I’m just the typist ツ The year was 1978. Wendell Anderson was a two-term Democratic Governor from Minnesota. Very popular. Handsome to a fault. Even played hockey for the University of Minnesota. Scandinavian. What more could you want in Minnesota? Unfortunately, Wendell Anderson made one strategic mistake. […]