Tag Archives: Ron Anderson

Perhaps You’ve Already Heard the Sad News

Please say a prayer for the godfather of Minneapolis advertising, Ron Anderson. In my career I’ve had many mentors. But Ron was the one who had the greatest impact on me. Professionally. Personally. Spiritually. MEMORIAL SERVICE This Saturday @ 11 AM Ridgewood Church 4420 County Road 101 Minnetonka, MN NO flowers, please. But a donation […]

Minnesota Tourism Advertising

Today on Good Morning America, I saw a segment about yet another YOU TUBE video that’s gone viral. This one encourages Super Bowl visitors to bring their “coats, hats and gloves” to Sunday’s game and was created by students at the Franklin Middle School in Minneapolis. (It’s cute and worth a click.) And then I […]

Ron Anderson’s Scrapbook Mind

Virtually everything Ron saw, read, heard, felt (and I suppose smelled) was somehow instantly “cut-and-pasted” into his mind. And he could access it at a moment’s notice. A good example is the rusty shooting gallery duck on my bookshelf.

A quarter century of Bozell public service advertising (PSAs)

When the godfather of Minneapolis was promoted and relocated to NY, one of the first things Ron Anderson did was put together this book. It was sent to prospective new clients. And given to every employee. The publication – filled with 82 ads – was so popular it was updated and reprinted six months later. This is […]

Good Book Spoiler Alert

CA-76 AWARD-WINNING POSTER (19″ x 27″) Full Disclosure: We added the words “spoiler alert” to this 40-year-old headline. Art Director: Ron Anderson Copywriter: Tom  McElligott Photographer: Rick Dublin Client: Bible Belt Incorporated (Minneapolis)

Elmer’s Minnows and Ron Anderson

I recently stopped at a gas station/convenience store to use their restroom. On the way out, this point-of-sale display caught my eye. Something about it seemed familiar. So I cracked open an old ad award show annual and found the ad I was looking for. Plus a few more. CREATIVE CREDITS Ron Anderson, Creative Director, Art Director, […]

Ron Anderson + Partnership for a Drug-Free America

Found this Cannes Lion Award Winning public service announcement (PSA) on an old Bozell reel. I’m sharing it for two reasons: (1) It’s more than a quarter century old yet it could run today. (And would probably be the best PSA on the air.) (2) This testimonial isn’t real. It’s a riveting performance by a young actor […]